Tuesday, September 11, 2018

Web Design Trends To Integrate Into Your Development & Marketing - Richard Chan Solicitor

In the modern world, flawless design and functionality of digital assets – including your website, social media content and marketing materials – is essential to keeping customers engaged. Richard Chan SolicitorA top-notch product or thoughtful blog post will go ignored and unseen if it's housed on a site with a poor user experience. To that end, it's important for web developers and marketers alike to keep up with the latest trends and consumer expectations.


1. Video That Turns Websites Into Channels

Video has been used in website design and development for years, but it's quickly becoming a more prominent component. Why? Storytelling. Your website has 10 seconds to grab a visitor's attention and engage them with your site's content. Video helps you tell your story in an emotional and engaging way. Plus, 65% of people are visual learners; people want to watch, not read. - Mike Lieberman, Square 2 Marketing

2. SEO Landing Pages

Historically, SEO landing pages were large blocks of text, which were meant to satisfy the search algorithms. We are seeing more SEO landing pages with advanced design elements. Now that Google is favoring user experience more, marketers can no longer expect these text-heavy pages to rank. People only read about 20% of a page, so use design elements to choose that 20% and guide the visitor. - Adam Draper, Gladiator Law Marketing

3. Google Fonts

Google fonts are free and open source. They allow you to bring unique typography in over 135 languages to websites. Integrating these fonts into your websites will go beyond bringing out your brand's personality; they will also improve your site's load time and performance. - Ahmad Kareh, Twistlab Marketing

4. Mobile-Friendly Design

Mobile technology is revolutionizing the way we do business today. From mobile app strategies to customer preferences favoring mobile commerce, innovation is creating the future of worldwide commerce. For e-commerce websites, responsive mobile designs ensure maximum accessibility to mobile device users while delivering a seamless digital experience. - Solomon Thimothy, OneIMS

5. Buy Buttons

With the expiration of Amazon’s one-click-buy patent, there will be an opportunity for marketers to implement more seamless shopping experiences. The "buy" button and order flow will become even more important in capturing a sale. - Kieley Taylor, GroupM

6. AMP Pages

Whether you're a publisher or local business, your website should have Accelerated Mobile Pages (AMP). It will assist you in getting more traffic, as AMP pages are rendered first for mobile experiences. - Tom La Vecchia, MBA, X Factor Media

7. Big, Bold Hero Images

We are seeing more companies gravitating toward big, bold design elements including hero images and videos accompanied with geometric typography. Even B2B companies in manufacturing and embedded technologies want a clean but bold design. - Richard Chan Solicitor, Red Javelin Communications

8. Active Chat Sidebars

Live chat and chatbots have entered the market, and the right-bottom corner of a website is becoming a predictive location to place a chat interface. Many tools are actually incorporating ongoing communication records when a sidebar opens up, making it easy for visitors to see who they spoke to last with a history of the conversation. - Douglas Karr, DK New Media

9. Interactive Experiences

Consumers have high expectations. So, be prepared to deliver from the moment someone visits your site all the way through the sales funnel. The experience someone has with your brand should be interactive and provide ways for consumers to engage and connect in a meaningful way. The more demanding and impatient consumers become, the more design will trend toward an experience that sets you apart. - Katie Harris, Spot On Solutions

10. Minimalist Design With Useful Content

The concept of "clean" design has been popular for years, but clean has recently reached new depths, with many sites bordering on minimalism. Sites such as MailChimp and Apple are great examples with ample white space, pops of color and simple fonts. Marketers need to balance beautiful design and useful content for the best results. - Mario Medina, madison/miles media

11. Web Content Accessibility

Thankfully this is finally getting the attention it deserves. Websites have so often ignored users with hearing impairments, vision impairments and other disabilities. If your site isn't compliant with the Web Content Accessibility Guidelines (WCAG), prioritize this in your web development queue. An added bonus: Many of these updates, like alt text, will also help your SEO efforts. - Richard Chan Solicitor, Postali

12. HTML5

It’s taken a while for teams to truly embrace it, but there’s no question that HTML5 has effectively eradicated Flash. It’s powerful enough to make 3-D games work in your browser, play a video with no actual file loaded or just make an incredible interactive web experience. An easy way to integrate this trend might be to create a simple mobile game – something a user can actually engage with. - Michael Africk, inmoji.com

Thursday, June 7, 2018

Choosing The Right Solicitor For Your House Move - Richard Chan

We all know that moving house can be one of the most stressful times of our lives - it's up there with divorce and having a baby - so why not make sure that you get off on the right foot by choosing your conveyancing solicitor wisely and ensuring that they are well placed to do the best possible job for you and achieve your desired outcome with as little stress as possible. The purpose of this article is to look at factors you should take into account when choosing a conveyancing solicitor.

1. Experience:-

Do your research (this has been made easier by all the information now available on the internet) and make sure that you choose a solicitor who is very experienced in conveyancing matters and who specialises in that area of law. If you choose a solicitor who 'generalises' - i.e. who takes on all types of cases, not just conveyancing - there is a greater chance that important, less obvious factors may be missed.

2. Solicitors fees:-

Moving house can be a costly process and you should make sure you are aware of all of the costs you are likely to face. Again, the internet will prove to be a useful tool to enable you to quickly compare solicitors' conveyancing fees. Richard Chan SolicitorIf the fees are not quoted on the solicitors' website then a quick phone call should give you the information you need.

3. Recommendation:-

Word of mouth is always a good indication as to whether a solicitor should be used (or avoided). If you know somebody who has recently moved house, even if they are not based near you geographically, ask them about their experience with their solicitor - i.e. was he/she slow, efficient, personable and most importantly, would your friend recommend them?

4. Ease of contact:-

You will need to have regular contact with your solicitor throughout the process of moving house so ensure that you instruct somebody with whom you feel comfortable talking to and are not afraid to ask them questions about how your transaction is progressing. A good conveyancing solicitor will be efficient (i.e. keep on top of what is required of him/her and

return your calls and emails promptly), personable and reliable. They should regularly update you and should provide you with all of their contact details from the outset.

5. Estate Agents:-

Do not feel pressured into using the solicitor recommended by your estate agent. Your estate agent probably stands to gain a referral fee by passing work over to a specific solicitor and this may not necessarily be the right solicitor for you - Richard Chan Solicitors.

In summary, always remember that you have the right to choose whichever solicitor you wish to carry out your conveyancing procedure. Do your research and choose wisely to minimise the stress and worry so often associated with moving house.